Michelle Obama arrived this morning dressed head to (almost) toe in New York designer Thom Browne. The only exception being her shoes, made by one of Michelle's favorite mid-priced clothing stores, J. Crew.
According to Eric Wilson of The New York Times, "Thom Browne's coat and dress for Michelle Obama are both made of silk jacquard based on a necktie fabric, custom made for the First Lady."
Many are expecting the Browne brand to skyrocket after this appearance. According to CNN, "a single appearance by the First Lady in a designer’s clothes is worth $14 million."
The Obama daughters are also making a fashion splash at the ceremonial swearing in. According to the AP, Malia is wearing a J.Crew ensemble, while Sasha picked a higher-priced brand, wearing a Kate Spade coat and dress.
Like Michelle's previous inauguration outfits, this one, along with the accessories, will go to the National Archives following today's events.