Mexico unveiled a new strategy on Tuesday to cut the surging number of kidnappings that are roiling the country.
Last year, there was a 20 percent jump in the number of abductions, part of a crime wave that authorities are struggling to contain.
The government's answer is to name a national coordinator to take on the growing kidnapping issue and coordinate related policy.
"We think it is indispensable to create a specialized body to coordinate actions aimed at fighting this crime," said Monte Alejandro Rubido, head of the National Public Safety System.
In the country of 118 million, there were more than 105,000 kidnappings in 2012, authorities say.
President Enrique Pena Nieto inherited a bloody war on drugs from his predecessor that has left more than 77,000 people dead since 2006.