Set for a full unveiling on May 15, Versace has given fans a taste of its new collaboration with young British designer J W Anderson.
"Screen Test" by Versus Versace was shot in Greece behind the scenes on the Versus x J W Anderson campaign.
The minute-long video shows the first black and white images of the collection, while the models discuss their music preferences, including dubstep, Alice Cooper, Francoise Hardy, and Nirvana.
In fact for Donatella Versace, music is at the center of the new collection: "I always connect Versus with rock music because I love music, I'm a music addict."
Fashionista has an exclusive video chat with the fashion star, who explained the brand's new position on fashion shows: "It's getting really old to go to fashion shows now and sit down," she said, "we're never going to have a fashion show again for Versus, Versus will be shown through events."
The 59-year-old creative also spoke about sharing designs online to ask Versus fans for their opinions.
"It's easier to be protected in your studio" but her real desire is to share the brand with customers and fans, explaining that "I want fashion to become a community."
Versace also let slip about the next Versus collaboration, which is apparently is set to take place with outerwear label K-Way, which Donatella Versace calls "a very special brand."
The J W Anderson collection for Versus will be unveiled at an event in New York City. London-based Anderson has previously collaborated with Topshop on two capsule collections. Until last year Versus was working with Scottish designer Christopher Kane on the Versus collection.