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An Indian wine enthusiast looks at a display of wines during the Bangalore International Wine Festival in Bangalore on April 10, 2010. The Karnataka State Wine Board together with The Karnataka Tourism Department organised the festival to promote wine cultivation and consumption. Wine is primarily sold in urban centres, the market for Indian wine is about 1.2 million cases (nine litres each) a year and the country also imports 200,000 cases from Europe and a small percentage from Australia and the United States. India, which is the world's largest whisky market, is a tempting target for both domestic and international wine sellers.