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Pepsico in thailand 3112013

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Thanks to the failure to renew distribution contracts, PepsiCo had its market share in Thailand wiped out by a lookalike brand.
Pepsico in thailand 3112013

Plastic bottles of Pepsi are displayed on a store shelf on June 13, 2006, in Des Plaines, Ill. For years, Pepsi was the No. 1 soda in Thailand, but all that changed late last year when PepsiCo failed to renew a distribution contract.

Tim Boyle