Connect to share and comment

Starbucks to relocate European headquarters to UK from Netherlands: The Times

(Reuters) - Starbucks Corp <SBUX.O> said it decided to move its European headquarters to the United Kingdom from the Netherlands following criticism over its low tax payments in Britain last year, The Times reported. The world's largest coffee chain said the relocation was primarily to get closer to Britain, its biggest and fastest-growing market in Europe, the British daily reported, quoting Starbucks' president of Europe, the Middle East and Africa, Kris Engskov. Starbucks was not immediately available for comment.

Starbucks bringing back cake slices as pastry makeover hits a glitch

NEW YORK, N.Y. - Starbucks is learning that people really like their sliced cake loaves. The Seattle-based coffee company says it will start bringing back its cake slices in response to customer feedback. The company had been getting rid of the slices that came in banana, iced lemon and pumpkin flavours as part of a staggered rollout of its pricier new baked goods. In their place, Starbucks offered what looked like miniature loaves that cost $2.45, an increase of 20 cents.

Starbucks pastry makeover hits a glitch as customers demand old favourites

NEW YORK, N.Y. - Starbucks' plan to revamp its baked goods is hitting a glitch. The Seattle-based coffee company says it will start bringing back its sliced cake loaves in response to customer feedback. The company had been getting rid of the sliced loaves that came in banana, iced lemon and pumpkin flavours as part of a staggered rollout of its pricier new baked goods. Lisa Passe, a Starbucks spokeswoman, says the company realized that "people really like the familiar, sliced cake." She noted that the cake slices will still carry the higher prices.

Second Cup coffee chain has Q4 profit, stable adjusted earnings, lower revenue

MISSISSAUGA, Ont. - The Second Cup's chain of specialty coffee shops produced less revenue in the fourth quarter than a year earlier but shook off the huge loss it recorded at the end of 2012. The $1.8-million net income for the 13 weeks ended Dec. 28 marked the second consecutive quarter of improvements for Second Cup, which had posted a $10.1-million loss in the second quarter. It was also an improvement from a $12-million net loss in the fourth quarter of 2012, which included a $15.6-million asset writedown.

Starbucks to give discounts to customers with reusable cups in Mexico

Mexico City, Feb 12 (EFE).- Coffee giant Starbucks said it would start providing customers with "reusable cups" in Mexico as part of a campaign to "significantly reduce the waste generated at stores." Customers using reusable cups instead of throwaway cups will receive a discount, Starbucks said in a statement. "On average, a reusable cup can be used 30 times to serve any beverage," resulting in "30 fewer paper cups in the trash or 1.5 kilos (3.3 pounds) less of wood being used for this," the company said.

Starbucks to give discounts to customers with reusable cups in Mexico

Mexico City, Feb 12 (EFE).- Coffee giant Starbucks said it would start providing customers with "reusable cups" in Mexico as part of a campaign to "significantly reduce the waste generated at stores." Customers using reusable cups instead of throwaway cups will receive a discount, Starbucks said in a statement. "On average, a reusable cup can be used 30 times to serve any beverage," resulting in "30 fewer paper cups in the trash or 1.5 kilos (3.3 pounds) less of wood being used for this," the company said.

Canadian comic's 'Dumb Starbucks' can't outsmart health inspectors

LOS ANGELES, Calif. - The brains behind the "Dumb Starbucks" coffee shop generated a lot of buzz with their publicity stunt — but they couldn't outwit health inspectors, who shut the store on its fourth day for operating without a valid permit. The Canadian television comedian who opened the shop, where people lined up for hours to get a free cup of mediocre coffee, had insisted he didn't need a permit because the space was legally an art gallery and the coffee was art, not a beverage.

Second Cup names former Starbucks executive Alix Box as next chief executive

MISSISSAUGA, Ont. - The Second Cup Ltd. (TSX:SCU) has named former Starbucks executive Alix Box as president and chief executive, effective Feb. 24. The coffee shop chain said Monday she will take over from Stacey Mowbray, who is leaving the company to pursue other opportunities. Box was most recently senior vice-president for retail at Holt Renfrew. Before joining the luxury retailer she was vice-president of operations for Starbucks company and licensed stores, and responsible for 675 stores across Canada.

Starbucks CEO Schultz to focus on digital efforts amid shift in shopping habits

NEW YORK, N.Y. - Starbucks CEO Howard Schultz says he plans to spend more time developing the coffee chain's rewards program, mobile payments and other digital projects of growing importance. The announcement comes after Starbucks last week noted a "seismic" shift to online shopping during this past holiday season. Executives blamed the changes for its slower growth in the quarter, saying that fewer people milling about at malls meant fewer opportunities for them to stop in at their local Starbucks.

Starbucks executive: Croissant sales doubled in locations where new recipe introduced

NEW YORK, N.Y. - Starbucks was never exactly known for its croissants — or any of the baked goods, for that matter. Now, however, the company is seeing early signs of promise for its revamped lineup of sweets, which has made its way to about a third of its U.S. cafes. In an earnings call Thursday, Starbucks' chief financial officer Troy Alstead said croissant sales have doubled wherever the new recipes have been introduced.
Syndicate content