The print industry is still going strong and is set to grow even further, according to a study commissioned by Canon Middle East, which found that 97 per cent of organisations in the Middle East and Africa region still consider professionally-printed materials to be important to their business. According to the Middle East Insight Report on printing and packing in Gulf, over half of the organisations surveyed (54 per cent) considered print to be more effective than any other type of media, while 90 per cent said they included print in their multi-channel communications tools, the hig